Go Google something. Okay, now, go and check Facebook. Great, okay, now, pop onto Twitter. And, just to seal the deal, take a peek at your LinkedIn. You know what you just saw a lot of? The color blue. Blue is the most popular color on the internet by far. But as to why, well, […]
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Content marketing is rapidly evolving. Producing generic content and throwing it out there hoping for a miracle is no longer a marketing strategy for any business that hopes to stay competitive. Spun content on web pages, auto-generated videos, and other poor content marketing strategies will often have a negative impact on your brand, making your […]View post →
The web is an ever-evolving medium propelled forward by enthusiastic developers and creators. Animation is just a slice of web design that has risen to high acclamation in recent years. The methods and techniques for adding motion to an interface may have changed, but the end result is still a lively design with charming interactive […]View post →
If you’ve worked in the design industry for any length of time you have probably seen styles come and go. Maybe you’re using some styles that are so popular they’ve reached their saturation point. Or maybe you haven’t even realized the possibilities that come with the constant influx of new technology. Whether or not you’ve […]View post →
Some of the most common issues with difficult-to-use sites are: Poor legibility: a wide range of fonts and clashing colors can make a site hard to read, especially when it features lengthy posts Confusing navigation: if a user can’t figure out how to find what they’re looking for on your site, or can’t tell where a link […]View post →
Test Your Design on Actual Devices Planning how your design will scale for different sizes is an important part of designing for those devices, but you cannot stop at that theoretical approach. Being able to interact with your design on real devices will show you how it really works, either confirming the decisions you made […]View post →
Anyone who’s ever tried to make something – put words on a page, draw a picture, build a campaign or create a new product – will have run into blockers. These enemies of creativity come in many forms, and they’re shared all over the world. On a trip to Austin for the SXSW Festival, we […]View post →
An estimated 53.6 million new posts appear per month on WordPress alone. Why even start a blog with so much competing noise out there? Because a business blog for your ecommerce store is a great way to establish relationships with customers in a non-sales context. Good blog content engages by solving problems and informing readers. Your business […]View post →
As a small business, how do you stand out from your competitors? You know you need to, but every other company like yours is also trying to stand out. Customer Perceptions Regardless of the size of your business, branding is so important that you can never just leave it to chance. It is just as […]View post →
For quite a long time, Internet Explorer dominated the web browser scene. Back when there was no Chrome, and Firefox was barely an infant, Internet Explorer was the de facto king of web browsers. Then Google Chrome was released, and Opera and Firefox were growing in momentum. Everything changed, and Internet Explorer began to fall […]View post →